- December 12, 2025
Table of Contents
Share of foreign and domestic buyers on the real estate market in Montenegro
Who are the main foreign buyers of real estate in Montenegro?
Citizens of Serbia
- Geographic proximity and cultural similarities,
- Easy accessibility and simple administrative procedure,
- Occasional use of real estate for personal use or rental,
- Investments in land and apartments on the coast, especially in Budva, Kotor and Tivat.
Citizens of Russia
European customers (Germany, rest of EU)
- Secondary apartments on the coast,
- Cottages and holiday apartments,
- Real estate with potential for long-term rental,
- Medium to high standard facilities.
Investors from Turkey and the USA
Other nationalities
- Switzerland — significant growth in interest,
- Ukraine and Great Britain,
- Bosnia and Herzegovina and other Balkan countries,
- United Arab Emirates.
Motivations of real estate buyers: Why buy real estate in Montenegro?
Return on investment (ROI)
Second house by the sea
Safe investment and preservation of capital
Potential EU membership
Personal and lifestyle reasons
- Mediterranean climate,
- beautiful nature,
- security and a calmer pace of life.
Trends shaping the customer market in 2025/2026
Growth in demand and diversification of real estate investors
Changes in the share of traditional groups
Focus on luxury and premium real estate
Conclusion — Who buys real estate in Montenegro and why?
- Citizens of Serbia — the biggest foreign buyers in the last few years.
- Russians were previously strong investors, now with somewhat declining interest.
- EU citizens, especially from Germany.
- Turkish and American investors with growing demand.
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